Our Story
BOVELLE began with a simple question: Why has tallow disappeared from modern cosmetics?
Not for performance reasons—tallow creates exceptional slip, holds pigment beautifully, and wears like a second skin. It was dismissed for marketing reasons.
We started formulating with organic, grass-fed tallow because of what it does, not what it represents. The fatty acid profile creates richness without weight. The texture allows buildable color that blends seamlessly. The finish looks like skin, not makeup.
As we developed our first formulas—foundation, blush, bronzer, highlighter—we kept returning to a core principle: ingredients should earn their place through performance, not trends.
From there, the line expanded naturally. If tallow works this well in makeup, why not skincare? Why not body care? The same properties that create slip in foundation provide lasting hydration in moisturizers and non-greasy moisture in body cream.
BOVELLE exists for people who want products that work—without compromising on what goes into them.
Every product is made fresh to order in our Maryland studio. No warehouses. No old stock. Just intentional formulation, one batch at a time.
What We Believe
How We Work
Based in Maryland
BOVELLE is formulated and produced in our Maryland studio. Small-scale production means we can control quality, respond to feedback quickly, and make products fresh instead of storing them in warehouses.
We're not trying to be the biggest brand. We're trying to be the most intentional one.